Building Highly Aligned Collaboratives
Every day millions of executives head to work faced with the same daunting question, "How can we grow shareholder value in this environment?" With the economy flat, organic growth is increasingly difficult as customers demand more and products and services become more and more comoditized. Leaders in all industries are recognizing that growth in the 21st century will be characterized, not by building higher walls and barriers to entry, but by crossing boundaries to work with competitors to leverage complementary assets and competencies. Businesses of all sizes are recognizing the power of collaboration to simultaneously impact both the top and bottom lines. They're being rewarded with:
- Access to new products and markets
- Increased asset efficiency
- Increased sales
- Reduced costs
- Minimized regulatory impact
Successful collaborations can be extremely valuable, but all too frequently fall victim to the most common cause of failure, misaligned expectations and objectives among the partners (Bruner and Spekman, 1998). Establishing a foundation for collaborative success means identifying potential partners with whom you share common attitudes, objectives and expectations toward collaboration. The Renner Group's methodology ignites a collaborative engine that elevates like-minded organizations from the masses and brings them together around a proven framework for building successful collaboratives. Are you discussing collaborative strategy as part of your future strategic plans?